OLA.
An interactive device aiming to produce female sexual pleasure.
Follow the wave.
Ola aims to increase the interest of woman in the
brand by offering them a product which they
feel comfortable with.
Achieved through user research, colour, shape, touch and branding.
Research was based on how society’s approach to this devices has changed throughout time and what is it that female customers are looking for:
❋ Expert Facilitation❋ Expert Facilitation❋ Expert Facilitation
How does she work?
Function 1: ‘Behaves like a tongue’
Made out of silicon, the tip moves up and down
The mechanism inside:
There is a spinning pivot and a small extension on the silicon body interacting. As the pivot rotates the silicon extension reacts to the movement, causing ‘the tongue’ to move up and down.
The challenge
Kiiroo is an interactive sex toy company that focuses on technological innovation and Human pleasure. The brand was first built on The idea of connecting (intimately) lovers that are far from each other.
This idea has lately been eclipsed by focusing too much on the male public, resulting in a lack of engagement with the brand.
Here are some of the prototypes developed during the research phase.
